October 23rd, 2018
Smoke and Mirrors
To an observer, the amount of time we spend on preening and primping, nipping and tucking, sprucing and slicking might suggest that we are deriving benefits that is proportional to the time we invest in these activities.
Of course, we know that this is not the case.
The last few minutes we spent typing and retyping our social media post to get it just right.
The last few hours we spent perfecting our make up, our hair, our clothes.
The last few days we spent recording and re-recording our podcast or video.
The last few months we spent formatting and re-formatting the book cover, trying fruitlessly to make the most appealing.
The last few years we spent avoiding the real issues in our lives because focusing on external things we can control felt more manageable.
We all know that our favorite books are not necessarily those with the flashiest covers.
Our favorite restaurants are not necessarily those with the fanciest decor.
Our favorite people are not necessarily those who are the most attractive.
It is easy to forget that in work and in life, form does not equate to substance.
In the words of author and entrepreneur, Seth Godin, "for surface shine, 80% might be more than enough."
So focus less on the smoke and more on the fire.
Focus less of the refection and more on the reality.


Smoke and Mirrors
To an observer, the amount of time we spend on preening and primping, nipping and tucking, sprucing and slicking might suggest that we are deriving benefits that is proportional to the time we invest in these activities.
Of course, we know that this is not the case.
The last few minutes we spent typing and retyping our social media post to get it just right.
The last few hours we spent perfecting our make up, our hair, our clothes.
The last few days we spent recording and re-recording our podcast or video.
The last few months we spent formatting and re-formatting the book cover, trying fruitlessly to make the most appealing.
The last few years we spent avoiding the real issues in our lives because focusing on external things we can control felt more manageable.
We all know that our favorite books are not necessarily those with the flashiest covers.
Our favorite restaurants are not necessarily those with the fanciest decor.
Our favorite people are not necessarily those who are the most attractive.
It is easy to forget that in work and in life, form does not equate to substance.
In the words of author and entrepreneur, Seth Godin, "for surface shine, 80% might be more than enough."
So focus less on the smoke and more on the fire.
Focus less of the refection and more on the reality.


